This author understands something deeper about selling.

Most salespeople make a sale... and then start again from zero.

That is the biggest mistake in selling.

Selling On Fire shows you how to turn every successful sale into

a continuous flow of new business—naturally, comfortably, and

without

pressure.

At the heart of the book is a powerful, field-tested method:

👉 The Zebra Crossing Effect

This simple but highly effective approach enables you to take the initiative at

exactly the right moment—turning a sale into introductions, opportunities,

and new income immediately.

You will also learn:

• The Bloodhound’s Nose – how to actively uncover hidden opportunities

• The Simmer-Solving Method – how to solve sales problems creatively and

effectively

• How to sell not just products—but appointments, ideas, and influence

• How to build trust quickly and create lasting goodwill

These methods have been developed and tested over decades of real-world

selling—from the general public to senior decision-makers, and through building

a successful business in the City of London.

Whether you are:

• new to sales

• an experienced professional

• a business owner

• or in a role that involves influencing people

This book will help you generate more opportunities, build stronger relationships,

and achieve better results.

👉 Stop starting from zero. Start building momentum.

____________________________________________

John helped me to grow my private medical clinic through his various tried and tested selling and networking techniques which resulted in a massive increase in meetings with decision-makers and resultant sales. John has a great manner with sales staff and an ability to inspire confidence in the most unlikely salesperson. His stories and anecdotes add a genuine backdrop to his ability to bypass barriers and get to the key decision makers. John has gravitas, humour and experience in buckets and I commend his book and website to anyone wishing to grow their company through investing in sales training.

Dr Ben Sinclair MRCGP

Direct Amazon links to Selling On Fire by country

https://www.amazon.co.uk/dp/B0CWH9WJ59       (UK: Paperback & Hardback versions)

https://www.amazon.co.uk/dp/B0CW1NBYLS         (UK: eBook version)

https://www.amazon.com/dp/B0CWH9WJ59         (US: Paperback & hardcover versions)

https://www.amazon.com/dp/B0CW1NBYLS           (US: eBook version)

https://www.amazon.com.au/dp/B0CWH9WJ59    (Australia: Paperback & hardcover versions)

https://www.amazon.com.au/dp/B0CW1NBYLS      (Australia: eBook version)

https://www.amazon.es/dp/B0CWH9WJ59              (Spain: Paperback & hardback versions)

https://www.amazon.es/dp/B0CW1NBYLS               (Spain: Paperback & hardback versions)

https://www.amazon.ca/dp/B0CWH9WJ59              (Canada: Paperback & hardback versions)

https://www.amazon.ca/dp/B0CW1NBYLS               ( Canada: Paperback & hardback versions)