The Journey Behind Selling On Fire
At twenty, I was so overwhelmed by self-doubt and anxiety that I could barely bring myself to walk into a bank.
Some years later, I was selling professional services to some of the leading lawyers in the City of London and had established my own business there.
What changed?
The answer wasn’t simply that I learned to sell.
Selling became the unexpected vehicle through which I discovered myself, learned to understand other people and developed principles that transformed both my career and my life.
Along the way, I developed original ideas including The Zebra Crossing Effect, The Bloodhound’s Nose, The Tidal Turbine Effect and Simmer-Solving—practical concepts developed through decades of real-world experience, trial and error, success and failure.
Selling On Fire is not simply a book about selling and networking.
It is about understanding yourself, understanding others, recognising opportunities, building trust and discovering abilities you may never have realised you possessed.
“Selling gave me a living. Understanding myself—and understanding others—gave me a life.”
Discover the journey behind Selling On Fire.
Helping companies create new sales opportunities through our unique networking approach and cutting edge sales techniques
A quote from a client:
“A massive increase in meetings with decision makers and resultant sales”
Dr Ben Sinclair MRCGP
Why write the book Selling On Fire?
I wrote this book for several reasons. To give people hope that there can be light at the end of the tunnel whatever their background or present struggles. For the younger generation I want to show that the sky is still the limit for their aspirations regardless of what they may currently feel is holding them back. I also want to share the importance of understanding people and presenting yourself well - skills that can help in job interviews, career progression, business relationships, friendships and family life.
THE BOOK IS AVAILABLE TO BUY HERE:
https://www.amazon.co.uk/SELLING-FIRE-Turning-Every-Business/dp/B0GWRVHXKF
📘 Selling on Fire – Stop Wasting Sales
By John Hutchinson